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For Immediate Release
April 21, 2016
CLIF BAR to continue energizing the Nautica Malibu Triathlon!
Malibu, CA – April 15th, 2016 – The Nautica Malibu Triathlon presented by Equinox, is proud to announce that it has entered a new multi-year partnership with CLIF BAR.
Continuing to energize athletes and spectators, CLIF BAR will offer participants and attendees CLIF BLOK ENERGY CHEWS and CLIF SHOT ENERGY GELS. In addition, CLIF BLOK ENERGY CHEWS and CLIF SHOT ENERGY GELS will be on hand at the CLIF BAR booth during the Nautica Malibu Triathlon Expo.
Through this renewed partnership, CLIF BAR will continue to aid in the race’s mission to raise funds for the Children’s Hospital of Los Angeles.
MESP, inc. and CLIF BAR have been working successfully together since 2010 to provide athletes with a safe and exciting race environment for both the athletes and the spectators.
“Here at CLIF BAR, we have a passion for supporting a variety of athletic events and giving the athletes an extra boost to reach their ultimate goal,” says Brook Donberg, of CLIF BAR . “MESP, inc. does an outstanding job in putting on a competitive event while always maintaining a fun race atmosphere.”
“We are thrilled to continue our sponsorship with CLIF BAR,” says Michael Epstein, President of MESP, inc. “CLIF BAR strives to be the leader in providing exceptional energy and nutritional snacks, and we strongly value their standard of a healthy lifestyle.”
Founded in 1983, Nautica is a leading global lifestyle brand ranging from men’s, women’s and children's apparel and accessories to a complete home collection. Inspired by the sea, designed in the city, Nautica offers modern nautical style for all occasions. Drawing inspiration from where the energy and sophistication of the city meets a strong heritage rooted in water, the Nautica brand is the authority in authentic and reimagined nautical style. Today, Nautica is one of the most recognized American brands throughout the world, available in more than 75 countries.
Since 1986, MESP, Inc. has been a leader in lifestyle sports marketing. As a full service marketing and production company, MESP, Inc. has consistently delivered top quality events to athletes across the country. MESP, Inc. produces events such as the Nautica Malibu Triathlon presented by Equinox, The Chardonnay Run™, the Day at the Beach Triathlon, the Down & Dirty Obstacle Race Presented by Keyes, and many more. MESP strives to produce events with a festive atmosphere that make a difference in people’s lives. Through its properties, MESP has raised over 12 million dollars for various charities. For more information, please visit www.mesp.com.
About Children’s Hospital Los Angeles
Children’s Hospital Los Angeles has been named the best children’s hospital in California and among the top five in the nation for clinical excellence with its selection to the prestigious US News & World Report Honor Roll. Children’s Hospital is home to The Saban Research Institute, one of the largest and most productive pediatric research facilities in the United States. The hospital is also one of America’s premier teaching hospitals through its affiliation since 1932 with the Keck School of Medicine of the University of Southern California.
About CLIF BAR & COMPANY
Clif Bar & Company is a leading maker of nutritious and organic foods and drinks, including CLIF® Bar energy bar, LUNA®, The Whole Nutrition Bar for Women®; and CLIF Kid®, Nourishing Kids in Motion®. Focused on sports nutrition and snacks for adventure, the family and employee-owned company is committed to sustaining its people, brands, business, community and planet. For more information on Clif Bar & Company, please visit www.clifbar.com, check out our Facebook page at www.facebook.com/clifbar and follow us on Twitter at:www.twitter.com/clifbar.
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