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For Immediate Release
April 1, 2014
Merrell Down & Dirty Obstacle Race Presented by Subaru 2014 Season Starts in Los Angeles
Conquer the “Down & Dirty” - One True Challenge for a Worthy Cause
The Merrell Down & Dirty Obstacle Race Presented by Subaru is set to launch its 2014
Series in Los Angeles on Sunday, April 13th!
Agoura Hills, CA (April 9th, 2014) The ultimate test returns with up to 20 innovative obstacles, demanding every ounce of one’s physical and mental toughness. The Merrell Down & Dirty Obstacle Race Presented by Subaru will be held on Sunday, April 13th at Castaic Lake State Recreation Area for the fifth consecutive year. Produced by Michael Epstein Sports Productions, Inc. (MESP), this 3 mile and 6 mile off-road competition is set to have military-style obstacles, commanding climbs, wild water crossings, enormous mud pits, and of course a fun and exciting challenge! Four-thousand+ athletes from all over California and neighboring states have already registered!
In addition to providing an exhilarating and challenging adventure for participants, the race is partnered with Operation Gratitude to serve a greater purpose. Operation Gratitude seeks to lift the morale of service men and women deployed to hostile territories around the world by sending personalized care packages containing food, hygiene products, entertainment items, and letters of appreciation. MESP has raised over $200,000 for the organization and is committed to raising much more to support the efforts and mission of this volunteer organization.
Michael Epstein, President of MESP, Inc., expressed the importance of such a partnership, “It’s the least we can do for such a tremendous organization and the military personnel we are so fortunate to stand behind. We remain committed to those protecting our country as we recognize the value they create and the sacrifice they have made – we hope others will join our efforts.”
Carolyn Blashek, founder of Operation Gratitude, echoes the eagerness to partner with the Merrell Down & Dirty Obstacle Race Presented by Subaru, “It is encouraging to see that MESP shares our same passion for supporting our troops – they deserve all the gratitude we can give them.”
The style of the course and the charity involved lends itself towards military personnel in addition to athletes of all skill levels seeking a unique race atmosphere. Participants will receive a tech tee, finisher medal, and post-race refreshments. Kids are also encouraged to join in the activities with their own specialized course! The Matchbox Adventure Kids series presented by Paul Mitchell calls kids ages 4 – 6 to participate in the Matchbox 100 yard dash, and kids 7 – 13 to participate in a timed 1 mile run. Both encounter fun, tike-size obstacles and a slimy belly crawl through the mud pit! All Adventure Kids racers will receive an event t-shirt, finisher medal, and post race refreshments.
Merrell, provider of high-performance footwear and apparel to outdoor enthusiasts for the past 28 years, is thrilled to partner with this exciting event stating "At Merrell, our goal is empower people to challenge themselves in the great outside” says Lauren Heindl Marketing Specialist for Merrell. “The Down & Dirty provides the perfect opportunity for everyone to own the trail and achieve their personal best.”
The Merrell Down & Dirty Obstacle Race Presented by Subaru continues its cross-country trek to:
• Miami, FL on May 18th
• Chicago, IL on June 1st
• Dallas, TX on June 8th
• Hartford, CT on June 22nd
• Washington, D.C. on July 13th
• Philadelphia, PA on July 27th
• Detroit, MI on August 24th
• New York, NY on October 5th
• Atlanta, GA on October 12th
• Sacramento, CA on November 2nd
To view our social media pages, please use the following names. The event hashtag is #downanddirtyrace.
Facebook: Down and Dirty Obstacle Race
For more information and to register for the event visit www.downanddirtyobstaclerace.com
Since 1986, MESP, Inc. has been a leader in lifestyle sports marketing for over 25 years. As a full service marketing and production company, MESP, Inc. has consistently delivered top quality events to athletes across the country. MESP, Inc. produces events such as the Nautica Malibu Triathlon, the Day at the Beach Triathlon, the Merrell Down & Dirty Obstacle Race Presented by Subaru, and many more. MESP strives to produce events with a festive atmosphere that make a difference in people’s lives. Through its properties, MESP has raised over 9 million dollars for various charities.
Merrell hiking boots, trail running shoes and outdoor apparel are built on Merrell’s heritage of quality and performance. Their innovative technologies deliver ready to wear comfort and performance on the trail. Merrell® empowers people to challenge themselves in the great outside. Their mission is to inspire people to seek outdoor challenges, achieve personal firsts and seize the outside everyday Achieve. Never Settle. Hit the Trail. OUT.PERFORM Get motivated to perform outside with Merrell’s new online destination: http://blog.merrell.com/us/en/. Then connect with us on Facebook: www.facebook.com/merrell, Twitter: @merrelloutside andPinterest: www.pinterest.com/merrelloutside.
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