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Nautica Malibu Triathlon presented by Equinox
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For Immediate Release



October 13, 2009

Nautica Malibu Triathlon Raises $1,010,719 for Children's Hospital Los Angeles!

Nautica Malibu Triathlon, Presented by Toyota, Raises $1,010,719 for
Pediatric Cancer Research at Childrens Hospital Los Angeles


Teri Hatcher competes, raises more than $17,000 for Childrens Hospital Los Angeles

LOS ANGELES – Pediatric cancer research was the big winner at the Nautica Malibu Triathlon on Sunday, Sept. 13, 2009, with $1,010,719 raised for the Pediatric Cancer Research Program at Childrens Hospital Los Angeles.
The Nautica Malibu Triathlon has raised more than $2.7 million for pediatric cancer research at Childrens Hospital Los Angeles in the three years the hospital has been the beneficiary of the event.

Teri Hatcher (“Desperate Housewives”) led the field of celebrity competitors, including Felicity Huffman (“Desperate Housewives”) and her husband William H. Macy (“Shorts,” “ER”), Jason Lee (“My Name is Earl”), Jon Cryer (“Two and a Half Men”), Mario Lopez (“Extra”), Jeremy Piven (“Entourage”), and more. Mary Hart, host of “Entertainment Tonight” and a member of the Childrens Hospital Los Angeles Board of Trustees, served as the emcee for the awards ceremony, and David Hasselhoff (“America’s Got Talent”) helped with the official race start.

Ms. Hatcher blogged about her experience training for the triathlon at www.modernmom.com, and she raised more than $17,000 for cancer research at the hospital.

The Pediatric Cancer Research Program at Childrens Hospital Los Angeles provides groundbreaking treatments and therapies for some of the most serious and life-threatening pediatric cancers that strike children everywhere.

“Our ongoing commitment and dedication to medical research and disease prevention at Childrens Hospital Los Angeles is making a difference in the fight against this terrible illness,” said Stuart E. Siegel, M.D., director of the Childrens Center for Cancer and Blood Diseases at Childrens Hospital Los Angeles, and professor and vice chair, pediatrics at the Keck School of Medicine of the University of Southern California. “Those of us responsible for the Pediatric Cancer Research Program are very, very grateful for the generosity of all involved with the Nautica Malibu Triathlon and, together, we look toward a time in the future when research will conquer this horrific disease.”

“The inspiring stories that emerge from the Nautica Malibu Triathlon every year, both from the athletes and the recipients of the generosity of all participants, continues to drive our efforts and make every year better than the one before,” said Michael Epstein, president, Michael Epstein Sports Productions, Inc. (MESP). “We’re proud of the dedication of the corporate teams, the athletes, the celebrities, Nautica® and all of our sponsors to raise money for Childrens Hospital Los Angeles, an organization that embodies the spirit of the Nautica Malibu Triathlon.”

“In its 23rd year, the Nautica Malibu Triathlon is recognized as a high-caliber athletic event that brings together world-class athletes and celebrities to compete for a good cause,” said Karen Murray, president of Nautica®. “We are thrilled to see the community, year after year, come to Zuma Beach and show their support for the life-saving work of Childrens Hospital Los Angeles.”

“Childrens Hospital Los Angeles is deeply grateful for the extraordinary commitment to fundraising for us by both the entertainment industry and our corporate supporters,” said Richard D. Cordova, FACHE, president and CEO of Childrens Hospital, who biked and ran in this year’s triathlon. “The success of this event is due in large part to those efforts.”

The top five entertainment industry fund-raising teams were:
Disney $250,000
NBC/Universal $78,000
Warner Brothers $48,000
Paramount Tri Team $46,900
Sony Pictures $31,600

The top five corporate challenge fund-raising teams were:
Childrens Hospital $157,400
Amgen $80,300
Nestle $34,200
Johnson & Johnson $30,200
Penske Motor Group $9,300

Founded in 1983, Nautica® is a leading global lifestyle brand ranging from men’s, women’s and children’s apparel and accessories to a complete home collection. Nautica® products are refined casual classics inspired and energized by the water that are always crisp, clean and distinct. Today Nautica® is available in more than 60 countries with more than 200 Nautica® branded stores worldwide. In 2003, the Company was acquired by VF Corporation, a world leader in branded apparel, including sportswear, jeanswear, outdoor products, imagewear and contemporary brand products. Its principal brands include Lee®, Wrangler®, John Varvatos®, JanSport®, Eastpak®, The North Face®, Vans®, Napapijri®, Kipling®, Reef®, 7 For All Mankind® and lucy®. For additional information, please go to www.nautica.com and www.vfc.com.

Since 1986, MESP, Inc. has been a leader in lifestyle sports marketing. As a full service marketing and production company, MESP, Inc. has consistently delivered top quality events to athletes across the country. MESP, Inc. events include the Nautica Malibu Triathlon presented by Toyota, the Nautica South Beach Triathlon, the Day at the Beach Triathlon, the Muddy Buddy Ride and Run Series, the Hi-Tec Adventure Racing Series and many more. MESP strives to produce events with a festive atmosphere that make a difference in people’s lives and that continually maximize the enjoyment of the athletes, the exposure of the sponsors, and the well being of the community.

Founded in 1901, Childrens Hospital Los Angeles has been treating the most seriously ill and injured children in Los Angeles for more than a century, and it is acknowledged throughout the United States and around the world for its leadership in pediatric and adolescent health. Childrens Hospital is one of America’s premier teaching hospitals, affiliated with the Keck School of Medicine of the University of Southern California since 1932. The Saban Research Institute of Childrens Hospital Los Angeles is among the largest and most productive pediatric research facilities in the United States.
Since 1990, U.S. News & World Report and its panel of board-certified pediatricians have named Childrens Hospital Los Angeles one of the top pediatric facilities in the nation. Childrens Hospital Los Angeles is one of only 10 children’s hospitals in the nation – and the only children’s hospital on the West Coast – ranked in all 10 pediatric specialties in the U.S. News & World Report rankings and named to the magazine’s “Honor Roll” of children’s hospitals.

Visit our website: www.ChildrensHospitalLA.org

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